Sorcha Kelly Portfolio

HOLA!

hello!

My name is Sorcha. This is my portfolio. Have a nice day ☺

SANDWICHÉRIE

I helped a new french themed sandwich shop in Barcelona create their brand identity. The owner wanted a logo with the Eiffel Tower and a baguette incorporated into it to represent their charm. I designed the logo and also assisted them with their signage and packaging. They wanted their brand to feel fresh and attractive, and together we made sure it reflected their vision. Now, their café stands out in Barcelona's busy food scene with a cohesive and appealing brand identity.

SANDWICHÉRIE

packaging design

I designed all of the brands packaging. This included bags, different-sized coffee cups, loyalty cards, signs, menus, invites and flyers . Adding an extra touch of excitement to the launch night, I also designed a photo frame that had our logo and graphics.

The frame added a special touch to the event and made the brand stand out!

OPPORTUNITY NETWORK

As a graphic designer for Opportunity Network, I have the creative freedom to bring my ideas to life through various design projects. My day-to-day tasks involve crafting visually appealing presentations, creating eye-catching landing pages for various partnerships, and producing attention-grabbing videos, banners, and social media posts. I find satisfaction in knowing that my work will help communicate Opportunity Network's message effectively to their target audience.

Whether it's through designing a new banner or creating an educational video, I strive to produce designs that will leave a lasting impression.

OPPORTUNITY NETWORK

banners & socials

I craft design assets such as social media posts, email marketing banners, web and mobile banners, article banners, and more. With every project, my focus remained on ensuring that the designs were consistent with the brand's visual identity while also capturing the attention of their target audience.

OPPORTUNITY NETWORK

Marketing material

For the DAVOS 2023 event in Germany, I wanted

to create marketing material that would get people talking. Opportunity Network is a business match-making platform, so having that in mind I came up with the idea to create screen-wipes that looked like condom wrappers with our QR code on the back. Management was pleased with the outcome, and

our unique approach impressed many people at the event. The marketing strategy effectively showcased our creativity and branding while also being practical and useful for attendees.

OPPORTUNITY NETWORK

Crash Course

click each video to view

I took on the roles of filmmaker, director, and editor to produce a crash course on how to use the Opportunity Network platform. Filming a step-by-step guide, I utilized my editing skills to create a polished and engaging video using Premier Pro & After Effects. Incorporating relevant graphics and animations, the end result was a visually impressive and informative video that helped users easily navigate the platform.

FLAPPIN'

Flappin' is a Barcelona-based start-up

that offers a comprehensive platform

for personalized city trips, getaways, and surprising experiences. Collaborating with

the company, I revamped their brand by updating their colour scheme, toning down the yellow for better visual harmony, and introducing a visually appealing pink colour as a secondary colour to complement their royal blue.

Additionally, I created brand guidelines

and social media templates to give

their brand a fresh and cohesive look.

The outcome was met with high satisfaction from the company.

FLAPPIN'

STORY TEMPLATES

DRISCA AKA DRESSES.IE

Drisca aka dresses.ie

Dresses.ie is an Irish-based online fashion retailer, owned by Drisca, that specializes

in offering women's clothing and accessories. From March 2021 to December 2022, I collaborated with them, focusing on graphic design and email marketing for

five of their brands, including Dresses.ie,

On Trend, Friday's Edit, My Kind of Dress,

and Baloot.

In addition to creating and executing email marketing campaigns, developing web and mobile banners, designing social media posts, creating illustrative stickers, and editing photos when needed.

I also worked with influencers

who collaborated with us to achieve

the look they wanted for their campaign.

This boosted the appearance of each brand and helped achieve their individual goals. My portfolio showcases my work from Dresses.ie, On Trend, and Friday's Edit,

while excluding examples from other brands due to space constraints. If you're interested, I would be happy to share more examples via email.

DRISCA AKA DRESSES.IE

dresses.ie

FRIDAYS EDIT

ON TREND

SKIN NERD

I undertook a rebrand for an Irish company called 'The Skin Nerd.' My work involved creating templates and illustrations for weekly and monthly posts, which could be utilized for products that were certified with the 'Seal of Approval,' as well as for the 'Brand of the Week' - for which I designed a new logo. In addition, I created a post for their 'Nerdie Hotline' feature, showcasing my ability to create eye-catching content that is both fun and informative.

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